I know that selling can make women feel really wobbly. I know, because I talk to lots of lovely businesswomen all the time. They all have fantastic businesses with wonderful products and services and they just love talking about them. It gets a bit sticky when we talk about selling though. (more…)
I’m often asked why I have called my business The Sales Academy for Girls. It’s usually followed by a comment about sexism. I always say that if any bloke can walk half a dozen steps in high heels, he’s in!
Seriously though, the reason that my work is directed at women particularly is that we ‘girls’ have a specific set of issues around selling and they are very different from those that men have. (more…)
If there’s one answer a customer wants to hear, it’s ‘I completely understand your problem, and I believe I can help you’. How can you get your customers to this stage? By understanding what they are buying from you. That sounds really odd, doesn’t it? You know what you’re selling of course. You’re selling cosmetics, or skin care, or health-care products, or weight-loss, or paintings, or jewellery or copywriting, or proof-reading, or insurance. (more…)
Be careful of your thoughts, for they become words
Be careful of your words, for they become your actions
Be careful of your actions, for they become your habits
Be careful of your habits, for they become your character
Be careful of your character, for it becomes your destiny
Mahatma Ghandi
I have a lovely friend named Andrea. Andrea has a high-flying job in a city in the north of England. She has a gorgeous city-centre home and a partner who adores her. Andrea could be said to be ‘living the life’. However, Andrea has one habit that has stopped her from loving her life; she thinks the wrong things. (more…)
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