Hope Is Not A Strategy
Every now and again, my online and offline lives collide and I love it when they do.
I have a VIP client with whom I’ve worked closely since the middle of last year. Ruth and I have spent literally hours communicating on the phone and online and last week I had the absolute delight of meeting her in person for a drink. I happened to be staying close to where she lives for a few days and so I got in touch to see if she’d like to meet up. (more…)
Two separate conversations about having the risk of attracting too many customers have prompted me to write this week’s blog.
In one case, Julia, a fabulous business woman has been offered access to potentially 200+ clients from the employee base within one company. The company is going to pay her to both deliver a talk on her particular area of expertise and then have 1:1 appointments with any of the 200+ who might want to work with her. Beyond that initial appointment, the employees will pay for their own appointments going forward. There’s great potential, scarily great! (more…)
I’ve spent the last week talking to some wonderful women. They are the ones who booked a free 30-minute coaching session with me. We’ve talked about lots, but specifically about laser-focus.
The purpose of the 30 minutes was for us to talk about their businesses and for me to offer some help and guidance on where to go to find customers. For some, it was about finding their very first customer, for others it was about finding more customers, spending more, more often.
There have been a number of common threads in these conversations and I thought I’d flesh some of these out for us to have a think about. (more…)
You Can’t Sell To Someone Who’s Never Heard Of Your Offer!
Nobody can buy a product or service they don’t know about from a business they haven’t heard of! It seems obvious doesn’t it and yet many business owners don’t put much time into working out how they will pull in new customers. (more…)
How Do I Build A Downline?
I work with quite a few women who have direct sales companies. These women work with an assortment of direct sales companies; Forever Living, Herbalife, Cambridge Weight Plan and Arbonne to name a few. As well as needing help with selling products, they want help to build a downline. They want to create a strong business with a residual income.
This post contains my thoughts on building a team. However, I would like to state for the record that there are many different ways to build a downline, all of which can be effective. (more…)