3 Business Lessons Learned From A Particularly Prolific Ivy

This weekend I’ve tackled a job I’ve been putting off for ages. I have a number of mature hedges in my garden. They are taller than me and are made of beech, hawthorn and another thing with little leaves that I don’t know the name of. Underneath them is some of the...
Read More

3 Apps To Improve Your Relationship With Money, Without Costing You Time

Let's Talk About Money I've been talking money with some clients this week. Isn't money the biggest mind monkey of all? There are coaches who have made an entire business from helping women with their relationship with money... Some of us, it seems are bloody...
Read More

Don’t Let Life Make You Stop!

Life Happens A couple of weeks ago, we got a puppy. Her name’s Winnie and in the excitement that is ‘new puppies’, I allowed my weekly newsletter, my Monday Morning Motivator (MMM) to slip. In fact, it slipped my mind so completely, that if one of my readers hadn’t...
Read More

The Wrong Decision Is ALWAYS Better Than Indecision!

Introducing Sue Sue and I concluded our monthly coaching call a couple of weeks ago. Sue had a list of actions to take and she was confident about what she needed to do and why. One of the things on the list was the creation of a flyer for Sue to use to describe what...
Read More

A Sales Funnel?? WTF?

For a business owner, a sales funnel is probably the most important marketing tool you have. And yet many entrepreneurs - both new and established - have no clear understanding of what a funnel is or how it works. As you can imagine, failing to fully understand this...
Read More

I’m often asked why I have called my business The Sales Academy for Girls. It’s usually followed by a comment about sexism. I always say that if any bloke can walk half a dozen steps in high heels, he’s in!

Seriously though, the reason that my work is directed at women particularly is that we ‘girls’ have a specific set of issues around selling and they are very different from those that men have. read more…

The ONE Answer A Customer Wants

If there’s one answer a customer wants to hear, it’s ‘I completely understand your problem, and I believe I can help you’. How can you get your customers to this stage? By understanding what they are buying from you. That sounds really odd, doesn’t it? You know what you’re selling of course. You’re selling cosmetics, or skin care, or health-care products, or weight-loss, or paintings, or jewellery or copywriting, or proof-reading, or insurance. read more…

Be careful of your thoughts, for they become words
Be careful of your words, for they become your actions
Be careful of your actions, for they become your habits
Be careful of your habits, for they become your character
Be careful of your character, for it becomes your destiny
Mahatma Ghandi

A Wake-Up Call

I have a lovely friend named Andrea. Andrea has a high-flying job in a city in the north of England. She has a gorgeous city-centre home and a partner who adores her. Andrea could be said to be ‘living the life’. However, Andrea has one habit that has stopped her from loving her life; she thinks the wrong things. read more…

Good sales come from effective marketing. Effective marketing, means being in the same place as your customer, so that they can see you. If you sell to businesses, then one of the places that your customer may well be is at networking events. That means you need to become an effective networker.

Networking is something that I’ve often heard women say that they hate, which is odd, because women are the very best networkers in the world! We often recommend things that we’ve tried, we are positive about someone’s product or service, we speak highly of a new restaurant or film; that’s networking at it’s finest. read more…

Presenting – one of the biggest stress-inducing things of all time!

I have listened to some really interesting speakers in my time. I’ve heard Jeffrey Archer speak – he was fantastic; dry and witty (which was most unexpected to be honest). One of the best speakers I ever heard was Ranulph Fienes, he was so funny that my stomach was hurting from laughing so much.

I’ve also heard some great not-so-famous speakers too. Some fabulous men and women with an interesting story to tell, and an even more interesting way of telling it. I’ve found that there is one thing that separates the interesting speakers from the truly spellbinding and, funnily enough it isn’t what they’re speaking about. It’s what their body is doing while they are speaking. read more…

Take Time Off

There are many reasons why we choose to have our own businesses. They range from the ‘I simply couldn’t find a job I wanted to do so I created my own’ to the ‘I can earn more if I do it for myself’. From the ‘I want the flexibility in hours to fit around my family’ to the ‘I want to prove to myself I can do it’. There are no reasons that are better than others, they are all good reasons. read more…

How To Monitor Progress

I used to be an English language teacher. I taught visiting foreign students how to speak English. One of the biggest challenges that teachers (and students) face when learning English – or anything at all really – is measuring progress.

When it’s you doing the learning, you just don’t your own notice progress unless you consciously monitor it.

When I work with a VIP client, the first piece of work we do is an intensive month, where we talk together every day for a month. We get Sundays off. It’s a ‘fast track to sales success’ course.

The first piece of work that my clients do is to write a Starting Point document. This document is an objective look at where they are business-wise and a subjective look at how they feel about where they are. Each week, they complete an ‘end of week’ document and together, these form a narrative of the journey that they have taken and of their progress. read more…

Isn’t Paris Wonderful?

I just got back from Paris. City of the fabulous cathedrals, beautiful street art and mouth-watering pastries. It’s also the city of Disneyland Paris. It has to be said that what Disney does, they do well. Their story and film-based rides are entertaining and fun, their characters are delightful, their light show is astonishing (and their prices are eye-watering!). What they also do well is something that we could do well to learn from. They are the masters at customer service. read more…